One of the most essential requirements for creating a successful web presence is the domain. It is what visitors will note first when they come across your web site and what they will identify you with. The domain should be easy to memorize, but should also be something that notifies your site's visitors what the web site is about.
Generic Top-Level Domain Names (gTLDs)
A domain as a rule contains two fragments - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain and "domain" is the Second-Level Domain Name. There are several groups of TLDs that you should consider prior to selecting the domain you wish. Your pick should be built upon the intention of your site and on its target audience. Let's explore the gTLDs, or generic TLDs - these are the most typical Top-Level Domains meant to denote a particular function - .com (business organizations), .net (network infrastructures), .biz (businesses), .info (informational web pages), .org (organizations), .mobi (mobile devices), .asia (the Asia-Pacific region), .name (persons or relatives), .pro (certain professions), and so on. As you can perceive, these TLDs encompass most spheres of life, so you should opt for the one that would describe the purpose of your web page best. There is no restriction as to who can register such domains, but some of them include extra steps to demonstrate that you are eligible to register such a Top-Level Domain Name (.mobi and .pro, for instance).
Country-code Top-Level Domains (ccTLDs)
The ccTLDs, or country-code Top-Level Domains, are country-specific TLDs. Each country has its own ccTLD. Picking such a domain is good if your target group of visitors is from a particular country. Many people would want to purchase goods or services from a local web site, and if your target is Canada, for example, getting a .ca domain could boost the visits to your website.
Domain Name Redirection
You can register different domains, which can forward your web site's visitors to a given web page such as domain.com, for example. This would raise the traffic and decrease the likelihood of somebody snatching your web page visitors by registering the same Second-Level Domain Name with a different Top-Level Domain Name - if you are not availing of a trademark.
Name Servers (NSs)
Every domain name has domain records. The name server records (NS records, a.k.a. DNS records) display where the domain is hosted, i.e. they point to the web hosting distributor whose name servers (NSs, also known as DNSs) it is using at the moment. You can switch the name servers of your domain name at all times. You can have your domain registered with one company and get the web hosting service itself from another. Therefore, if you register your domain and come across decent website hosting solutions someplace else later, you can point your domain to the current company's NSs at once.
Domain Server Records (DNS Records)
In general, as long as your domain name uses a given set of NSs, all its NS records will point to the same hosting provider. Some web hosting providers, though, allow you to edit certain domain name records, including the A records and the MX records of your domain. The A record is an IP address, which discloses on which web server your site is situated, whereas the MX records reveal which web server tackles the mail address accounts associated with your domain name. For instance, if you take on a new website designer and he develops an .ASP web site that will be located on his own Windows server, you may desire to edit solely the IP address (the A record) but not the MX records of your domain name. So, www.domain.com will direct to the Windows server, but your email mailbox accounts or any sub-domain names like forum.domain.com or shop.domain.com will still be in your present Linux website hosting account. The .ASP environment is developed by Microsoft and requests a Windows web hosting server, although a Linux hosting server would be far more stable.
Cut-Rate Top-Level Domains Distributed by 'EASYTECH AFRICA'
Just a number of web hosting providers permit you to modify certain NS records and quite frequently this an additional paid service. With us, you get an immense array of TLDs to select from and you can modify all DNS records or forward the domain names through a forwarding tool at no extra charge.